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Author Archives: aimeeinchains

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Enemy Mine: Fringe Twitter Campaign For 4×09

more than one of everything Posted on January 16, 2012 by aimeeinchainsDecember 11, 2012

After the amazing Fringe fan success across multiple social media platforms for Back to Where You’ve Never Been, we’re not going to stop and rest on our laurels. Now is not the time to wage a cautious campaign – now is the time to strike, and strike hard. We have set everything into motion, so let’s keep building momentum. This week, let’s try to trend the title of the episode, #EnemyOfMyEnemy. Campaign Details and Important Information: Event Times Friday January 20, 2012 Main Wave: 7PM EST (12AM GMT) West Coast Wave: 7PM PST (10PM EST / 3AM GMT) 1) Don’t … Continue reading →

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Posted in #EnemyOfMyEnemy, Campaign Archives, Fringe, Fringenuity, Hashtag Campaigns, Social Media, Toolbox | 25 Replies

There and Back Again – Fringe Trending Campaigns #CrossTheLine

more than one of everything Posted on January 15, 2012 by aimeeinchainsMay 30, 2014

The #CrossTheLine Twitter Effort and the Thinking about Get Glue Fringe Advertisers campaign were a smashing success! Thanks to all of you! Here’s an amazing “After-Action Report” from our very own, Fringeship, that celebrates Fringe fan victories. It shows the power of a fandom united in purpose, willing to Cross The Line for the show we love.  – Aimee   … Continue reading →

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Posted in #CrossTheLine, Campaign Archives, Campaign Reports, Fringe, Fringenuity, Hashtag Campaigns, Social Media, Toolbox | 12 Replies

Fringe Friday is Here!

more than one of everything Posted on January 13, 2012 by aimeeinchainsMay 30, 2014

The Bell has tolled and tonight we (#)CrossTheLine!! https://www.youtube.com/watch?v=K1WjbsDMnpI&feature=youtu.be … Continue reading →

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Posted in #CrossTheLine, Campaign Archives, Fringe, Fringenuity, Hashtag Campaigns, Social Media, Toolbox | 5 Replies

Friday – Cross the Line Back to Where You’ve Never Been

more than one of everything Posted on January 11, 2012 by aimeeinchainsMay 30, 2014

Another promo video for Friday’s Tweetout, by @BlazingPhoenix … Continue reading →

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Posted in #CrossTheLine, Campaign Archives, Fringe, Fringenuity, Hashtag Campaigns, Social Media, Toolbox | 2 Replies

Fringe Friday the 13th – Cross the Line to Protect What You Love Most

more than one of everything Posted on January 10, 2012 by aimeeinchainsMay 30, 2014

https://www.youtube.com/watch?v=vvQMf9stdtk&feature=youtu.be Fringe fans! Join together as we #CrossTheLine this Friday, January 13 – starting 7 PM EST Please read the Plan and an explanation of Twitter Trending: http://morethanoneofeverything.net/?p=999#more-999 … Continue reading →

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Posted in #CrossTheLine, Campaign Archives, Fringe, Fringenuity, Hashtag Campaigns, Social Media, Toolbox | 2 Replies

Fringe Friday the 13th – Don’t Be Afraid To Cross The Line

more than one of everything Posted on January 9, 2012 by aimeeinchainsMay 30, 2014

https://www.youtube.com/watch?v=tyq0VVPFl4M&feature=youtu.be Our latest video encouraging fans to #CrossTheLine when Fringe returns Friday, 01/13/12 Important Information: Please read. … Continue reading →

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Posted in #CrossTheLine, Campaign Archives, Fringe, Fringenuity, Hashtag Campaigns, Social Media, Toolbox | 3 Replies

Twitter Event To Promote Fringe’s Return on 01/13/12

more than one of everything Posted on January 7, 2012 by aimeeinchainsMay 30, 2014

Can you keep a secret? On Friday, January 13th, prepare to cross the line. (Don’t use the hash-tag #CrossTheLine at all in any tweets until Friday, January 13th. Two hours before Fringe airs, we will unleash it to the world! So, don’t start using the hash-tag #CrossTheLine until 7:00 PM EST.) Main Wave  7PM EST (12AM GMT) West Coast Wave  7PM PST (10PM EST / 3AM GMT) As Peter Bishop heads back to where he has never been – he will be just like Walter- and he’ll learn just what it means to #CrosstheLine in his quest to make it … Continue reading →

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Posted in #CrossTheLine, Campaign Archives, Fringe, Fringenuity, Hashtag Campaigns, Social Media, Toolbox | 55 Replies

Thinking About… GetGlue

more than one of everything Posted on January 5, 2012 by aimeeinchainsMay 30, 2014

Or a Nissan Leaf… Or a cheeseburger….. So what do these thoughts have to do with Fringe? Plenty. Social Media has been around for a while, with MySpace being one of the biggest early success stories. Then Facebook came along and supplanted itself as top-dog. Twitter has been around in some form for five years, but the micro-blog site is just now really being taken seriously in the realm of providing analytical feedback to television networks and their advertisers. GetGlue takes advantage of both of these platforms. It’s funny that many Fringe fans know way more about TV ratings and … Continue reading →

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Posted in Campaign Archives, Fringe, Fringenuity, Other Campaigns, Social Media, Toolbox | 43 Replies

Fringe Event Business of the Week: McDonald’s

more than one of everything Posted on November 15, 2011 by aimeeinchainsMay 30, 2014

We all know that the LIVE ratings for Fringe aren’t too great. But we need to demonstrate to the businesses that advertise during the show that we are a different kind of viewer, and that their advertising dollars are a bargain spent on Fringe. Fringe fans have always been noted for being passionate. Well, it is time that we put our money on the line to support those that support our beloved show. We’re taking a page from the Chuck fandom playbook, and going to war for Fringe. But this is a good war. Fought by doing things that we … Continue reading →

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Posted in Campaign Archives, Fringe, Fringenuity, Other Campaigns, Social Media, Toolbox | 4 Replies

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