#FaceYourself – Campaign Results for April 6th
The groans from fandom was palpable when Nielsen ratings dipped to a 1.0 for the episode “Everything in its Right Place” featuring both the Lincoln Over Here and the one Over There. The truth is April 6th was the beginning of some very big religious holidays (Good Friday and Passover) and we expected that many people would have obligations prioritized over that of watching Fringe live. We can’t control the Nielsen ratings so how did we fare with the campaigns in social network space? SOLID. Good enough to hit worldwide trends in a little over 10 minutes and to sustain … Continue reading →