Category Archives: Fringe

The Science of Fringenuity

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  Fringe fans, we’re doing something new. Something big. With the organization still in its infancy, Fringenuity’s twin Twitter/GetGlue campaigns have garnered overwhelming support from fans across the globe, as well as official recognition from the studios involved. Since the Jan. 13th premier, our check-ins and hashtags have not only trended every week, but have grown exponentially in numbers of participants and social impressions created. We’re breaking new ground: to my knowledge, no fandom has ever done anything quite so cohesive before – they never had the tools. Fringe has been the beneficiary of some very unique circumstances; the show … Continue reading →

Trending #BeABetterMan – A Phenomenal Outcome

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I still feel the rush when tracking this hash tag for the February 17th Fringe twitter event. Chosen for the lesson imparted to Peter by his mother, we were optimistic that these four words would not only carry the message of thousands of Fringies “We are here and we’re watching Fringe live” across twitterverse but create enough social buzz to be picked up by non-Fringies curious about the tag. That curiosity ignited twitter on Friday night breaking all our previous records in length of time for trending! #BeABetterMan hit Worldwide trends within 12 minutes and stayed there through the start of the show, … Continue reading →

#Fringe Twitter Event: Answers are Coming – February 24, 2012

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This week’s upcoming Fringe episode is going to be a doozie. Now, I know that I say that about every upcoming episode, but I have proof to back me up. The “Answers Are Coming” extended promotional trailer edited by Ari Margolis backs up this claim. First, we’re going to learn about the Observers. Second, it seems that Olivia is going to learn about Ability all over again. But there is another message from this mother-of-all teasers. A message familiar to those of us that are used to Crossing the Line: How Far Would You Go For Love? Yesterday, Fringenuity turned … Continue reading →

Better Man Twitter Icon Packs for Feb 17th are Here

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The Icon Packs for the Feb 17th tweet event are here! We have two great icon packs this week to help trend #BeABetterMan at this Friday’s Fringe Twitter event! Here are a few of examples from @cheri:     Lots more colors, download them here! BeABetterMan – Cheri style.zip Some samples from @zort70:     Lots more colors, download them here! BeABetterMan – zort70 Style.zip Don’t forget to refrain from using the hash tag until the first wave starts at 8:00p ET. Icons can be worn anytime. Let’s see who is the Better Man this Friday. See you all on Twitter and GetGlue. 🙂

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#BreakingOut Breakthroughs – Campaign Report

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I do not think that I can reiterate just how wonderful this fandom really is.  In our fifth venture in creating social media buzz for our show, we selected #BreakingOut, cheering for our Fringe team to escape the “Mobius-banded” town of Westfield, population 584. I can confidently say that we had 3 times that number of Fringies participating in our twitter event February 17th amplifying our tweet reach to more than 760,000 individuals. Fringies tweeted excitedly and patiently and in minute fifteen of the event, we hit the Worldwide trending topics by storm claiming the #2 (non-promoted) spot. You will … Continue reading →

Be A Better Man: #Fringe Twitter Event – February 17, 2012

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This week’s Fringe episode is titled, “A Better Human Being.” In honor of this, the hashtag this week for the Friday night Twitter event is:  #BeABetterMan This phrase should be familiar to every Fringe fan.  “Na einai kalitero anthropo apo ton patera tou” “Be a better man than your father” This episode seems like it might present some wrenching situations for our team, especially Peter.  #BeABetterMan is sure to catch the interest of other Twitter users. Plus, it is a running theme in the show.   TWITTER EVENT PROTOCOL First: The event will take place 1 hour before Fringe airs … Continue reading →