Category Archives: Active Campaigns

Viggle for Fringe – Get Rewards and Make Your Live View Count

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There is a cool new Apple iTunes app that may be a great tool in our quest to overcome Nielsen invisibility.  Meet VIGGLE Doesn’t “Viggle” sound like a Walterism? *grin*  Viggle is the next generation of interactive television check-in services. It is also a new twist on a loyalty program. The app takes advantage of the iPhone’s sound recognition capabilities in order to determine what television show is being watched by the user. As this can be registered during a live airing of a show, or from a DVR recording, this would be great to record views for Fringe. The … Continue reading →

Weekly Twitter/GetGlue Campaign Guide

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  TWITTER EVENT PROTOCOL The hashtags will be announced by the Tuesday preceding an original air date.   First: The event will now take place 1 hour before Fringe airs. It is now 8pm EST. Second: We are asking that Fringe fans try and make their first tweet of the night a thank you to sponsor @NissanLeaf. An example: Thanks @NissanLeaf for sponsoring Fringe! Maybe the LEAF will be there to help our Fringe team tonight. #xxxxxxxx Third: Try to construct a list of thoughtful and informative tweets before the event. These can be copied and pasted for easy tweets. Use some witty Fringe … Continue reading →